Most wholesalers start the same way: an accounting program, a few spreadsheets, and one person who knows where everything is. It works until the catalog grows, a second warehouse opens, or a big customer wants its own price list.
That is the point where people begin searching for wholesale inventory software. This Unleashed review looks at one option in that category: what it does for wholesalers, what it costs once you add users and modules, how it works with Xero, and where it may not be the right fit. It is based on Unleashed's own pages, third-party review sites, and independent guides checked on October 17, 2026, not on a hands-on trial of our own.
See how it handles your own products
Unleashed's pricing page describes a 14-day free trial with all features enabled and no credit card required. Load a handful of real products and one customer price list before you judge it. [1]
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Check Unleashed's current plansWhat wholesale inventory software needs to do
A retail stock tool counts items. Wholesale adds complications on top: customer-specific prices, large multi-line orders, buying in volume and selling in smaller units, and stock spread across several locations. One competitor guide summarizes the difference as customer-specific pricing, big B2B orders, and bulk purchasing. [9] A tool built for retail tends to stop fitting quickly once those arrive.
Unleashed describes its wholesale offering in the same terms. Its wholesale page lists unit-of-measure conversion for buying by the pallet and selling by the piece, batch and serial tracking, kit sets and bundles, cost of goods tracking, multi-currency controls, and supplier price books. [2] It also positions the product as AI-powered inventory software for wholesalers, distributors, and manufacturers who have outgrown spreadsheets or basic accounting tools. The company says more than 5,500 small and mid-sized businesses use it. [1]
Wholesale inventory software features, as Unleashed describes them
| Wholesale need | What Unleashed offers | What to test in a trial |
|---|---|---|
| Customer-specific pricing | Customer-specific pricing and price lists are listed in the core customer and supplier functions. [1] | Create one customer with a special price list and check that it flows into a quote and an invoice. |
| Buying in bulk, selling in units | Multiple units of measure break purchases into smaller selling units automatically. [2] | Buy by the pallet and sell by the case, then check the stock count. |
| Several locations | Warehouse transfers and multi-warehouse tracking. [1] | Confirm which plan includes multi-warehouse (see the note in the pricing section). |
| Traceability | Batch and serial tracking, with expiry dates visible at a glance. [1] | Receive a batch, sell part of it, and trace it back to the supplier. |
| Purchasing | Purchase orders, receipting, supplier management, returns to supplier, and landed costs. [1] | Receive a partial delivery with freight and check the product cost. |
| Bundles and kits | Automatic assembly of bundles and kit sets, with component stock reserved. [2] | Build a kit and sell it without overselling a component. |
| Demand planning | Advanced Inventory Manager (AIM) for forecasting, offered as a paid module on Core and included on Pro. [1] | Check whether the forecast uses your real sales and lead times. |
| B2B ordering | An optional B2B eCommerce store from $129 per month. [1] | Place a test order as a customer and compare it with entering the same order by hand. |
| Warehouse floor | Barcode scanning, plus a mobile warehouse management module and per-device fees. [1] | Count stock with a scanner and note how long the setup takes. |
The plan comparison also lists AI features named Evo: Feed and Evo: Copilot, and a natural-language analytics module called Access Analytics. [1] The page does not make clear in plain text which plans include the first two, so ask the sales team and see them in the trial before you rely on them.
Xero inventory software: how Unleashed fits with Xero
Many small wholesalers keep their books in Xero and track stock there until it stops being enough. Xero's own inventory feature is intentionally simple. Xero says its tracked inventory can handle up to 4,000 finished items, and it also offers a separate Inventory Plus add-on. [4] [5]
Unleashed positions itself as the next step. On its Xero page, the company says Xero lacks features such as batch and serial tracking, raw material tracking, and multi-warehouse management, and that Unleashed fills those gaps. [3] This is the vendor's own comparison, so treat it as a starting point. Independent roundups of Xero inventory add-ons list Unleashed among the options too, though many of those guides are published by competing software companies. [11]
According to Unleashed, the integration syncs inventory movements, purchases, sales, stock values, and financial transactions with Xero in real time. It also syncs customer credit information and Tracking Categories. [3] The practical benefit is less duplicate entry and a month-end close that does not depend on manual reconciliation.
If your books are in QuickBooks Online instead, the pricing page lists that accounting integration as well. [1] That matters for US readers, because the accounting tool decides how much of this sync you will actually use.
Before you commit, test the handoff with real transactions: one purchase, one sale, one credit note, and one stock adjustment, then check how each appears in your accounting system.
Food inventory software for wholesalers: batch and expiry tracking
Food and beverage businesses ask for more than counts. They need to know which batch went to which customer, and which stock expires first. Unleashed lists batch tracking among its core inventory functions and describes it as a way to check expiry dates at a glance and meet regulatory compliance standards. [1] Its wholesale page adds that the system can automatically use the oldest batches first. [2] The company also lists food manufacturing, brewery, and coffee roasting among its industry pages. [2]
Be careful with the word "compliance." No software makes a business compliant by itself. If your products fall under food traceability rules, ask Unleashed which lot data it records for each receipt and sale, and how you would pull a trace report during a recall drill. Test that during the trial with one real batch.
This section applies to food wholesalers, distributors, and producers. If you run a restaurant and mostly need ingredient counts and recipe costing, Unleashed is not built for that job, and a restaurant-focused tool will fit better.
Unleashed pricing: plans, users, and add-ons
Unleashed lists prices in US dollars, excluding taxes. The headline numbers are $99 for Lite, $399 for Core, and $729 for Pro, paid monthly. [1] Annual billing is described as saving up to 10%, with Core at $4,389 per year (about $366 per month) and Pro at $8,019 (about $668 per month). [1]
| Item | Lite | Core | Pro |
|---|---|---|---|
| Price, paid monthly | $99 | $399 | $729 |
| Included users | 3 | 3 | 5 |
| Extra user | $69 per month | $69 per month | $89 per month |
| Included sales orders per month | 100 | 100 | 100 |
| Included integrations | 3 | 3 | 5 |
| Included API calls per month | 125,000 | 250,000 | 500,000 |
| Warehouse management module ($149) | Optional | Optional | Included |
| Advanced Inventory Manager ($149) | Optional | Optional | Included |
| Production module ($69) | See the plan page | Optional | Included |
Source for the table: Unleashed's pricing page. Included users, orders, and integrations are as shown on the page. Check the live page, since allowances and add-on terms can change. [1]
Extra capacity is sold separately. More sales orders per month cost $70 (up to 500), $200 (up to 1,500), $320 (up to 3,000), or $490 (unlimited). Additional integrations cost $39 each, an extra 10 GB of file storage is $29, and Access Analytics is $69 on Core and free on Pro. [1] Optional modules include the B2B eCommerce store (from $129), Sales Growth (from $119), Marketing Accelerator (from $262), and CRM (from $450). [1]
What a wholesaler might actually pay each month
| Scenario | Core | Pro |
|---|---|---|
| 5 users, up to 100 orders | $399 + 2 extra users ($138) = $537 | $729 (5 users included) |
| 8 users, up to 500 orders, with the warehouse and AIM modules | $399 + 5 extra users ($345) + orders ($70) + two modules ($298) = $1,112 | $729 + 3 extra users ($267) + orders ($70) = $1,066 |
| 8 users, up to 1,500 orders, with the warehouse and AIM modules | $399 + $345 + orders ($200) + $298 = $1,242 | $729 + $267 + orders ($200) = $1,196 |
These are OfferNova calculations from the published list prices, monthly billing, before taxes, onboarding, and support plans. They are examples, not quotes.
The pattern is worth noticing. For a small team with simple needs, Core is cheaper. Once you want the warehouse and forecasting modules, order volume above 100 a month, and more than a few users, Pro comes out slightly cheaper than Core with add-ons, and it also includes the production module and Access Analytics. Run your own numbers with the list above before choosing a plan.
One-time and support costs
- Onboarding: listed at $449 (self-service), $799 (standard), and $5,549 (full) as one-off fees. [1]
- Support plans: $99 per month (standard) or $239 per month (premier). [1]
- Cancellation: monthly plans need 30 days' notice, and annual plans end at the close of the 12-month term. [1]
- Nonprofits: registered charities can ask about a discount. [1]
The page says every new customer gets an onboarding specialist, and that the cost of onboarding packages varies. Confirm with the sales team which onboarding and support items are required for your account rather than assuming they are optional. [1]
One inconsistency to check: the pricing comparison notes multi-warehouse management as a Core and Pro feature, while Unleashed's wholesale page says multi-warehouse tracking is available on all price plans. [1] [2] If you plan to buy Lite for more than one location, ask for the answer in writing.
Price your own scenario before you decide
Use the trial to count how many people truly need a login and how many orders you process each month. Those two numbers decide which plan costs less.
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See Unleashed pricingIntegrations: connecting stores, accounting, and shipping
| Category | Listed examples |
|---|---|
| Accounting | Xero, QuickBooks Online |
| E-commerce and marketplaces | Shopify, WooCommerce, BigCommerce, Amazon, eBay, Walmart, Squarespace, Etsy |
| Point of sale | Lightspeed, Shopify POS, Hike |
| Shipping and fulfillment | ShipStation, Starshipit |
| CRM | Salesforce, Prospect, Unleashed CRM |
| Analytics and planning | Wink Reports, Inventory Planner, Lokad |
| Developers | API access, documented for custom builds |
The company's wholesale page says it offers more than 30 managed integrations plus full API access. [2] The plans include only a few integrations in the base price (3 or 5), and extra ones are $39 each. [1] If you sell through several channels, count them before you choose a plan.
What reviewers say about Unleashed
Software Advice shows an overall rating of 4.4 out of 5 from 285 reviews. [6] GetApp's summary says reviewers appreciate the reliable inventory management, the easy Xero integration, and the user-friendly interface, and that the most common use case, cited by 92% of reviewers, is inventory management. [7] A significant share of users also praise the support team. [7]
The criticisms are about cost and structure. GetApp's summary notes that some reviewers find Unleashed expensive compared with alternatives, that the pricing structure can feel confusing, and that new features may need higher tiers. [7] Unleashed's own pages show a Trustpilot count of 1,317 reviews, but the reviews displayed there are chosen by the company, so they are a good sample of what the company wants you to see rather than a neutral cross-section. One displayed review praised onboarding but noted the lack of native incoterms, which is a useful reminder to check international trade features if you export. [1]
Unleashed alternatives for wholesale inventory
A single review is not enough, so here is a short list of tools to trial alongside it. This is a shortlist, not a feature-by-feature comparison. We did not verify pricing for these products, so check their own pricing pages.
| Tool | How sources describe it | Consider it if |
|---|---|---|
| inFlow Inventory | All-in-one inventory management for small business, rated 4.6 from 504 reviews on GetApp Canada. [8] Its own blog lists private customer portals, customer price lists, and reorder automation as wholesale features. [9] | You want an inventory-first tool and your needs are simpler. |
| Cin7 | Describes multi-channel stock sync across e-commerce, retail, and wholesale as a core wholesale feature. [10] | Selling across many channels is your main challenge. |
| Fishbowl | Listed in roundups as inventory and purchase management tailored to wholesale. [13] | You want to compare a long-established US option. |
| Zoho Inventory | Described as SMB-friendly, with sales channels and basic warehouse features, and a warning to check depth for multi-site setups. [12] | You are a lighter wholesaler on a tighter budget. |
| MRPeasy | Cloud ERP for manufacturers and distributors, rated 4.5 from 169 reviews on GetApp Canada. [8] See our MRPeasy pricing review. | You manufacture what you sell and production planning is central. |
Ratings from different review counts are not directly comparable. The better test is to trial two tools with the same set of products, the same customer price list, and the same purchase order, then compare how long each task takes.
Who should choose Unleashed, and who should skip it
It looks like a strong fit for wholesalers, distributors, and small manufacturers that have outgrown Xero's or QuickBooks's basic inventory features. Typical signals: more than one location, batch or serial tracking needs, customer-specific price lists, bundles, or several sales channels feeding one stock count. Unleashed's own materials describe exactly that audience. [1]
It is a weaker fit for very small wholesalers with simple catalogs, because the starting price is a real commitment compared with lighter tools. It is also not a restaurant tool. And if production planning is your core need, you should read our guide to MRP software for small manufacturers before choosing between a stock-first and a production-first system.
A 14-day trial plan that tests the right things
Unleashed describes a 14-day trial with all features enabled and no credit card required. [1] That is short, so go in with a plan.
- Days 1 to 3 – Load real data. Import your best-selling products, two suppliers, and your three biggest customers. Include one product that you buy in one unit and sell in another.
- Days 4 to 7 – Run the full cycle. Create a purchase order, receive it with freight, sell part of it on a quote that becomes an invoice, and trace one batch if you use them.
- Days 8 to 10 – Connect accounting. Link Xero or QuickBooks Online and push one purchase, one sale, and one credit note. Check each entry on the accounting side.
- Days 11 to 14 – Price it for real. Count your users and monthly orders, decide which modules you truly need, and ask sales for a written quote that includes onboarding and support.
If you cannot complete the purchase-to-invoice cycle in your own data within the first week, the issue is either setup or fit. Ask for help from the onboarding team during the trial rather than at the end.
Final verdict
Unleashed is a mature, wholesale-oriented inventory system with strong features for pricing, traceability, purchasing, and accounting sync. The price is the main question. A small wholesaler with simple needs may find Core already generous, while a growing team that needs the warehouse and forecasting modules may find Pro is the better deal.
If you are still working in spreadsheets, or pushing the limits of the stock features in your accounting software, a 14-day trial on your own data is a low-risk way to find out. If you are not sure whether the cost will pay off, build the three scenarios above with your own numbers and compare them with the time your team spends on manual work today.
Ready to test it with your own stock?
Start the trial, load your real products and one customer price list, and run one purchase through to an invoice before you pick a plan.
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Start with Unleashed's trialFrequently asked questions
What is Unleashed Software?
Unleashed is cloud-based inventory management software for wholesalers, distributors, and manufacturers. It covers stock control, purchasing, sales orders, production, and reporting, with accounting integrations for Xero and QuickBooks Online. [1] [7]
How much does Unleashed cost?
Unleashed lists $99 for Lite, $399 for Core, and $729 for Pro per month, with extra users at $69 or $89 and extra sales orders, modules, and integrations sold separately. Annual billing is described as saving up to 10%. [1]
Does Unleashed have a free trial?
Yes. The company describes a 14-day free trial with all features enabled and no credit card required. [1]
Does Unleashed work with Xero?
Yes. The company says it syncs inventory movements, purchases, sales, stock values, and financial transactions with Xero in real time. [3]
Does Unleashed work with QuickBooks Online?
Yes. QuickBooks Online is listed alongside Xero as an accounting integration. [1]
Can Unleashed track batches and expiry dates?
The company lists batch tracking with expiry dates and says it can use the oldest batches first. Test a real batch in the trial to see which data you can report on. [1] [2]
Is Unleashed good wholesale inventory software?
It is built for wholesalers and offers customer-specific pricing, units of measure, multi-warehouse tracking, and traceability. Whether it is the best fit depends on your size, budget, and sales channels, so trial it next to one or two alternatives. [2]
Review accuracy note: Product details in this review were checked against Unleashed's public pages, third-party review sites, and independent guides on October 17, 2026. Pricing, features, and trial terms can change. This review is based on research rather than a hands-on trial and does not guarantee savings, results, or business outcomes.
References
- Unleashed: Pricing — plans, allowances, add-ons, onboarding, support, trial, and features by plan.
- Unleashed: Wholesale inventory management software — wholesale features, integrations, and batch tracking.
- Unleashed: Xero inventory management integration — what syncs with Xero.
- Xero: Inventory — built-in inventory capacity.
- Xero US: Inventory management software — Xero's inventory features and Inventory Plus add-on.
- Software Advice: Unleashed — overall rating and review count.
- GetApp: Unleashed reviews — review summaries on strengths, pricing, and support.
- GetApp Canada: MRP software directory — descriptions and ratings for inFlow and MRPeasy.
- inFlow: Best wholesale inventory management software — vendor guide to wholesale needs.
- Cin7: Inventory management for wholesale — vendor guide.
- Cleverence: Xero inventory software guide — roundup of Xero inventory add-ons.
- Cleverence: Inventory management software for wholesale — roundup including Zoho Inventory.
- Vencru: Inventory software for wholesale distributors — roundup including Fishbowl.
- FTC: Endorsement Guides—What People Are Asking — affiliate disclosure guidance.
